MEDIABLOG
Articles for Postal network
Every year, as the festive season approaches, children from all over Switzerland send their wishes, greetings and gift lists to Santa Claus. Santa’s little helpers have plenty to do, answering the huge number of letters from all the children. Last year, a new record was set, with almost 36,000 messages sent. Swiss Post’s elves work tirelessly and are ready to move heaven and earth to ensure each child receives a reply.
The average age of Swiss Post’s workforce is 46. Only 22 percent of employees are aged under 35, but they’re increasingly making their voices heard in the company. What are the expectations and needs of Generation Z, who are our employees and future customers? Can the Young Voice network breathe new life into Swiss Post?
We’re all used to finding a collection note in our letter box. In most cases, it means we were out when the mail carrier called, and we’ll now have to go the post office to collect the tea, face cream or new clothes we recently ordered. But what if our plans for the day clash with branch opening hours? Swiss Post can offer plenty of alternatives for collecting parcels, including My Post 24 terminals. This option saw a huge take-up during the pandemic in 2020.